{"id":85661,"date":"2015-01-01T00:00:00","date_gmt":"2015-01-01T00:00:00","guid":{"rendered":""},"modified":"2015-01-01T00:00:00","modified_gmt":"2015-01-01T00:00:00","slug":"emirates-telecommunication-co","status":"publish","type":"post","link":"https:\/\/www.ukessays.com\/essays\/business\/emirates-telecommunication-co.php","title":{"rendered":"Emirates telecommunication co"},"content":{"rendered":"<h3>Company Profile<\/h3>\n<p>Emirates telecommunication. Co. (Etisalat) was recognized in 1976.   In UAE it maintains and develops national and international fixed-line   network, mobile telephony and internet access. <\/p>\n<p>It trades in Abu Dhabi Stock Marketing (ADSM) since 2002. Its aim   is to be one of the top 10 telecom operators in the world by 2010\u00a0 <\/p>\n<p>Offering a one step shop for fixed lines voices, mobile, data   service to individual, enterprises and international telecommunication   companies.<\/p>\n<p>Reputation for launching right service to the audience at the   right market and time with introduction of mobile, GSM, internet, NGN   fixed and mobile broadband services. Varieties of services offered by   them are hi-tech complimentary service for telecommunication industry.   SIM card manufacturing payment solution, cleaning house services,   peering, voice and data transit, submarine and land cable services. <\/p>\n<p>Etisalat control was cancelled in April 2001 by a presidential   decree and the set up after 6 month to oversee the competition and   management<\/p>\n<p>The 2nd telecommunications operator (EITC) was licensed in   February 2006 under the brand name &lsquo;du&#8217; for operating services such as   mobile, satellite broadcasting and internet. <\/p>\n<p>New policy stated that EITC and TRA have to pay AED 123.5 for   license whereas Etisalat don&#8217;t have to pay. For the renewal fee they   both have to pay AED 1 annually.<\/p>\n<h3>Mission Statement<\/h3>\n<p>At Etisalat , they are actively development advance networks that will enable people to develop, to learn and to grow<\/p>\n<h3>Vision Declaration <\/h3>\n<p>World where the population arrive is not restricted by substance   and distance. The population travel around the world, assembling new   friends, staying in contact with family, and increasing new awareness.   Trading is narrowed by expansion and is willing to attain new market.   Opportunity across the world will be innovated by technologies in   providing goods and services to every person <\/p>\n<h3>SWOT<\/h3>\n<p>Strength<\/p>\n<ul type=\"\"disc\"\">\n<li>Good communication.<\/li>\n<li>Coverage.<\/li>\n<li>Request call. <\/li>\n<li>They have been in Gitex for many years and now they are going to   be present at this year have been with increased strength in Gitex.<\/li>\n<\/ul>\n<p>Weakness<\/p>\n<ul type=\"\"disc\"\">\n<li>No free face booking.<\/li>\n<li>Etisalat has a competitor (du).<\/li>\n<\/ul>\n<p>Opportunity<\/p>\n<ul type=\"\"disc\"\">\n<li>Other telecommunication is getting smarter.<\/li>\n<li>Etisalat the 1st operator in the country so it has gathered more people then other operator who will enter the market.<\/li>\n<li>Since it is old most of the people prefer Etisalat <\/li>\n<\/ul>\n<p> Threat<\/p>\n<ul type=\"\"disc\"\">\n<li>Arabian Business found that more than half of Etisalat&#8217;s Blackberry customers are planning to ditch the telecoms provider.<\/li>\n<li>If they don&#8217;t respond to the new operator then other company can takeover them.<\/li>\n<\/ul>\n<h3>Short Term Planning<\/h3>\n<p>Etisalat quality and variety of services will retain its marketing   lead competitor next year, Etisalat incumbent Telco faces competitor   for the first time in its history. Its is a development that should not   surprise the firm, as it believers it is doing enough to prepare its   staff and infrastructure to offer a superior service to gather more   customers. <\/p>\n<h3>Long Term Planning<\/h3>\n<p>Etisalat has announced plans to launch navigation software for its BlackBerry service. <\/p>\n<p>The Garmin Navigation services will be accessible for the GPS   enable BlackBerry models, and give UAE users a visual and voice based   services, with turn by turn instructions for specific street addresses   or points of interest. <\/p>\n<p>The opening of the Garmin mobile application for BlackBerry will   be a very welcome and affordable addition for BlackBerry users and will   turn their BlackBerry handset into an extremely useful tool to help them   navigate their way around different cities in the UAE from their   perspective, this is the first step in Etisalat&#8217;s efforts to allow users   to transform their BlackBerry into much more versatile and powerful   device with the promise of more value added applications in the near   future <\/p>\n<h3>PEST Analysis<\/h3>\n<p>Political factor <\/p>\n<ul type=\"\"disc\"\">\n<li>Environmental concerns<\/li>\n<li>Corruption<\/li>\n<li>Trade law<\/li>\n<li>Internet regulation<\/li>\n<li>Concerns over radiation from mobile telephone <\/li>\n<li>Converged regulation<\/li>\n<\/ul>\n<p>Economic factor <\/p>\n<ul type=\"\"disc\"\">\n<li>Fluctuation in the economy <\/li>\n<li>Overall economy <\/li>\n<li>Network element <\/li>\n<li>Security <\/li>\n<\/ul>\n<p>Social Factors<\/p>\n<ul type=\"\"disc\"\">\n<li>Shift towards the information society <\/li>\n<li>Mobile society <\/li>\n<li>Commercialization of the home <\/li>\n<li>Internet at home <\/li>\n<li>Changing population demographics<\/li>\n<\/ul>\n<p>Technological factors<\/p>\n<ul type=\"\"disc\"\">\n<li>Wireless and mobile communications<\/li>\n<li>Convergence<\/li>\n<li>Residential VoIP<\/li>\n<li>Real time and on demand communication<\/li>\n<\/ul>\n<h3>Organization Chart of ETISALAT <\/h3>\n<p>Managing director formwork the board of director and are   responsible for launching strategy and overall business direction, at   the same time middle managers have responsibility for a precise function   such as finance or marketing <\/p>\n<p>Etisalat is wide chain of command , and is the formal line of   authority, communication, and responsibility within an organization, It   is recognized as a superior and subordinates relationships in the   organization structure, It clearly shows organization chart and allows   one to visualize the lines of authority and communication within an   organization structure which ensures clear assignment of duties and   responsibility of each department <\/p>\n<p>Hierarchical organization of Etisalat is tall with narrow spans of   control, which gets wider as the structure moves down.\u00a0 Etisalat   follows centralized management structure because most important   decisions are taken at the centre or by senior management. <\/p>\n<p>A world where people reach is not limited by matter or distance by this Etisalat shows that they follow customer culture.<\/p>\n<h3>Staffing<\/h3>\n<p>Staffing is done by the HR department. Following are the process:<\/p>\n<h3>1. Planning<\/h3>\n<p>Job description<\/p>\n<p>Etisalat outline the responsibility and duties to be carried out by the employee employed to do a specific job. <\/p>\n<p>Job title: IT Manager <\/p>\n<p>Department :Marketing<\/p>\n<p>Role specific:<\/p>\n<ul type=\"\"disc\"\">\n<li>Networking<\/li>\n<li>Telephony<\/li>\n<li>Training and Lab Maintenance<\/li>\n<li>Internal Systems<\/li>\n<li>Help Desk Administration<\/li>\n<li>Asset Management<\/li>\n<\/ul>\n<p>Working conditions:<\/p>\n<ul type=\"\"disc\"\">\n<li>Five days a week <\/li>\n<li>Eight hours a day <\/li>\n<li>Four week holiday in one year <\/li>\n<\/ul>\n<p>Job specification<\/p>\n<p>Etisalat includes education, experience, characteristics, skill,   knowledge and overview of the job requirement e.g.\u00a0 Experience of 4 to 5   yr in IT manager, MBA degree in BSIT <\/p>\n<h3> 2. Recruitment <\/h3>\n<h3> Internal recruitment: <\/h3>\n<ul type=\"\"disc\"\">\n<li>Employee referrals<\/li>\n<li>Staff notice board <\/li>\n<li>Staff meetings <\/li>\n<li>Staff magazine <\/li>\n<\/ul>\n<h3> External recruitment: <\/h3>\n<p>An external candidate of Etisalat has to register on the website   to apply for any job and tracking the Application. Email ID is (help@etisalat_careers.ae) the following are the various steps involved in the process<\/p>\n<ul type=\"\"disc\"\">\n<li>Register at Etisalat recruitment website <\/li>\n<li>Registered candidate searches for jobs<\/li>\n<li>Add suitable jobs to the job basket\u00a0 <\/li>\n<li>Apply for a job<\/li>\n<li>Track status of the job applied for\u00a0 <\/li>\n<\/ul>\n<h3> 3. Selection <\/h3>\n<p>The Etisalat does SHL&#8217;s in depth to assess the employee key skill   and competencies required in IT manager. They select a employee who fit   in a role in order to match the right employee to the right place , with   this analysis they will ensure that employee achieve best value and   minimize the risk associated with selection process <\/p>\n<p>The following are the step which Etisalat follow: <\/p>\n<ul type=\"\"disc\"\">\n<li>Access ability <\/li>\n<li>Access personality <\/li>\n<li>Access motivation and values<\/li>\n<li>Access competencies<\/li>\n<\/ul>\n<h3> 4. Orientation <\/h3>\n<p>Once Etisalat selected an employee for a particular department   then the organization or HR department conduct an orientation program   for the new employee. They introduce the existing employee with the new   employee. Then they explain the new employee about the rule and   regulation of Etisalat <\/p>\n<h3> 5. Training and developing <\/h3>\n<p>They are committed to developing the United Arab Emirates national   work forces as an organizational priority. Etisalat has been repeatedly   identified as the best employer within UAE national&#8217;s background <\/p>\n<p>Their training programs span a number of areas of specialization and address a range of educational professional background <\/p>\n<h3> 6. Performance Appraisals <\/h3>\n<p>The Etisalat monitor and measure the performance of the candidate   which they employed generally in term of quality, quantity, cost, time,   etc.<\/p>\n<p>The method Etisalat uses in the performance appraisal are:<\/p>\n<ul type=\"\"disc\"\">\n<li>BARS<\/li>\n<li>Management by objective <\/li>\n<li>360degree appraisal <\/li>\n<li>Behavioral observation scale <\/li>\n<\/ul>\n<h3> 7. Compensation  <\/h3>\n<p>Etisalat HR department provide to their employee with compensation   if they do good work like bonus, health life insurance, life insurance,   etc.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Company Profile<br \/>\nEmirates telecommunication. Co. (Etisalat) was recognized in 1976.   In UAE it maintains and develops national and international fixed-line   network, mobile telephony and internet acc<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[13],"tags":[],"class_list":["post-85661","post","type-post","status-publish","format-standard","hentry","category-essaysbusiness"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.2 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Emirates telecommunication co | UKEssays.com<\/title>\n<meta name=\"description\" content=\"Company Profile Emirates telecommunication. Co. (Etisalat) was recognized in 1976.  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